As Director of Innovation, Theo is involved in outlining and concretising the strategy for innovations in the East of the Netherlands, together with all relevant stakeholders, the national government and Europe. This innovation is achieved in various ways, including the valorisation of knowledge, innovation programmes, the improvement of innovation ecosystems around companies and the tackling of social challenges together with companies.
He helps entrepreneurs to make their businesses stronger and thus indirectly, through their innovations, contribute to a healthier and more beautiful world. He is in charge of translating the government policy and available financial resources of Europe, the Netherlands and the provinces into clear 'instruments' (programmes) and financial resources for companies, to ensure that the innovation actually reaches the market.

Theo Föllings was elected President of EURADA in June 2024 and his mandate will last 3 years.